The hospitality industry has been devastated by the COVID-19 pandemic, and many difficult decisions have had to be made regarding standing down, or making employees redundant in order to make it to the other side.  We recognise that venues may have employees from other departments, General Managers or part time sales employees managing sales activity.

If sales has suddenly become your responsibility, you may benefit from our complimentary virtual coaching session – get in touch with us to arrange – Or follow the 3 R’s as a starting point.

  1. Receiving Leads – Admittedly leads are not coming through in huge volumes (yet!!!!!), so it is vital you jump on any that you do actually receive.  Ensure that enquiry emails and sales phones are forwarded to the right person and are being checked regularly.
  2. Response Time – As much as clients will be understanding of reduced hours and different trading conditions, it is important to remember that often it is the first person that responds that gets the business, so remember to make all enquiries part of your Important & Urgent activities every day.
  3.  Relationship – Make sure you make the most of your most important sales tool – YOU!!! Make a personal connection with people and you will win the business!  Clients will understand there are still parts of our business that are changing on a daily basis at the moment, however if they connect with you, they will trust that you will deliver the best event that you can, no matter what social distancing compliance looks like by the time their event comes around.

Free 30 minute virtual consultations

We are in unprecedented times and no-one has all of the answers, however our experienced team of event specialists are available and as anyone that knows us would agree we love talking all things events. We would like to show our support to hotels, clubs and event venues by providing free 30 minute virtual consultations.  You may be after advice on how to manage a specific postponed or cancelled event situation, how to manage the sales office with a limited team, or get an insight into how we can help with online support for sales teams.  We are here to help.  After all, we are all in this together.  Contact info@salesyieldgrowth.com.au to arrange your consultation.